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Reasons For Using PPC And SEO Together
There are several people out there that think PPC and SEO are two entirely different strategies. Both these are service offerings associated with internet marketing. Although they are indeed different,...
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Benefits Of Investing In Paid Search For Small Businesses
Many small businesses are using PPC or Pay Per Click. It has helped them to compete with larger players with limited marketing budgets. But with each passing year, the competition has increased as...
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Why You Should Target Long-Tail Keywords For SEO
Remember when a single-word keyword was good for SEO? Nowadays, it is all about the long-tail keyword! These keywords play an important part in any search engine optimization plan. These phrases can...
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How To Use Effective Internal Linking
Internal links occur when you create links between the various pages on your website. This is important for your SEO success because it ensures people spend more time on your website. It also ensures...
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Why Word Count Matters For SEO
Although your word count isn’t a ranking factor with search engines it’s still important for SEO. Search engines want content that’s both relevant and original, but tools recommend word count for...
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How Negative Reviews Help Local SEO
When we think of negative reviews, our mind automatically concludes the business has failed. But in all actuality, a bad review on your website can be a beneficial experience for you and your local SEO...
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How Does Social Media Affect SEO?
When it comes to social media and SEO and how they affect each other, experts will give you various answers. Some believe there is a correlation between the two when it comes to ranking a website....
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Why Keyword Research Is Important To SEO
When devising an SEO plan, keyword research is one thing that you should never leave out. Keyword research and SEO go hand in hand. Without one other, your devised strategy is bound to fail. Keywords...
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5 New Trends In The Work World This Year
As business owners, we tend to think that we know what our clients want and how to get their attention. However, there’s more to it. You also need to understand what SEO keywords people are using to...
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